Pack Health, LLC Privacy Notice

Last Revised March 11, 2019

Welcome to Pack Health!  The website (the “Website”) and the Pack Health mobile platforms (“Platforms”) are provided by Pack Health, LLC (“Pack Health,” “we,” “us,” or “our”), for your use in conjunction with the Pack Health program (the “Program”) and the Program toolkit (“Pack”). Collectively, our Website, Platforms, Program, and Pack constitute our “Services.

The Website is also provided for general information purposes.  Your access to and use of the Website is provided subject to our Website Terms and Conditions of Use (the “Terms”), available here.

This Privacy Notice explains the information that we collect about you and your health, the ways that we may use and share your information, and the steps we take to protect your privacy. We treat your “Protected Health Information” (as defined in the Health Insurance Portability and Accountability Act of 1996 and its implementing regulations, as amended and supplemented from time to time (“HIPAA”)) in accordance with the requirements of HIPAA.  This Privacy Notice applies only to the Services provided by Pack Health.

By submitting your information to us or using our Services, you consent to the terms of this Privacy Notice.  If you do not agree to the terms of this Privacy Notice or the treatment of your information as outlined in this Privacy Notice, do not submit any information to us or use our Services



In this Privacy Notice we use the term “Personal Information” to mean any information about you that would allow a third party to determine your individual identity.



When you contact us through our Website, we ask for your name, email address, and phone number so that we can respond to your inquiry. We also require us to provide you with your name and email address when you submit a blog post. Any comment you post on our blog will be publicly available and your post will include your name.

To order your Pack and activate your Program, you or your physician provide us with your name, mailing address, email address, phone number, contract number, and the condition for which we will be providing you with our Services.  For some Programs, we will also ask you for your birth date and gender so that we can attempt to provide you with the best recommendations. You may need to provide additional types of demographic information if you respond to a survey, test a particular product or service for us, or enter a contest or promotional event. If you do not provide us with the information we request, we may not be able to provide you with some or all Services.

Other health condition management programs (e.g., diabetes, hypertension, etc.) may view, access, or contribute condition-related information to your account if you grant them permission to do so.  Devices, such as scales, blood pressure cuffs, glucometers, etc. may contribute data to your account directly through a manufacturer’s website if you grant them permission to do so.  Subject to your prior approval, our business partners may share information connected with your use of their services with us.

Pack Health automatically collects certain technical information when you use our Website or Platforms such as your IP address, device identifier, your browser type, which websites you were visiting before coming to our Website, which pages of our Website you visit, and how long you visit each page.



The Pack Health Website uses “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Pack Health Services or Website you visit. The Website does not respond to “Do Not Track” signals.



We use your Personal Information to determine your eligibility for Services, to provide the Services you have activated, and to tailor our Services to you.  Those Services may include sending texts, emails, or regular mail, or making phone calls to you to provide reminders, educational or technical information, or respond to your questions.  We may also use those methods to send you technical updates or notices regarding our Services or to improve our customer service.  We may also use your information to (i) investigate, prevent or take action regarding illegal activities, (ii) comply with applicable laws, regulations and legal process, (iii) enforce our Terms, and (iii) protect our rights, the rights of our customers, employees, affiliates, or related third parties, or to take appropriate legal action to enforce our rights.

Pack Health may use your Personal Information to inform you of other products or services available from Pack Health or our affiliates or business partners and in accordance with applicable law. Pack Health may also contact you via surveys to conduct research about your opinion of current Services or of potential new Services that may be offered.

Pack Health compiles your Personal Information in aggregate form so that it becomes anonymized or de-identified and is no longer able to be tied to you, individually. We use aggregated data to help diagnose problems with our servers and systems and to gather broad demographic information, to market our Services, to analyze and improve our Services, and to help us develop new products and services.

We contract with a third party for the retail/e-commerce portion of our Services, and any information you provide directly to that third party will be treated in accordance with the privacy policies of that provider.



By providing us with certain information on or through the Website or other means or by using our Services, you consent to the following uses of such information:


Information Provided You expressly consent to:
Email Address Receiving emails from us, our affiliates or agents related to medical services in general, information you have requested, related services, information updates, and similar information
Phone Number


Receiving calls from us, our affiliates or agents, through human-initiated calls or automated calls, including the use of artificial or pre-recorded messages
Phone Number

(mobile number)

Receiving calls from us, our affiliates or agents, through human-initiated calls or automated calls, including the use of artificial or pre-recorded messages


Receiving text messages (for which normal text or data charges may apply)

By providing us with your email address and phone number(s) when activating our Services, you represent that you have the authority to use and provide consent for us to contact that email address and/or phone number(s) for the purpose of providing Services to you.



Pack Health will not sell, trade, or otherwise disclose any Personal Information that you have provided except in the circumstances set forth in this Privacy Notice.  Pack Health may share your Personal Information with: (i) third parties to assist in the administration of our Website or the Services; (ii) to Pack Health legal advisors; (iii) to others as required by law; and (iv) for other purposes with your consent. Where you have given us permission to do so, we may share your information with the physician(s) or caregiver(s), including, without limitation, those who prescribed or otherwise referred our Services to you, or with your insurance carrier.  When we share Personal Information with our service providers, we require them to comply with our privacy practices.  Notwithstanding any other provision in this Privacy Notice, in the event someone buys or acquires Pack Health or substantially all of its assets, information about you and your use of the Services will likely be one of the assets acquired and such information will be disclosed to the purchaser.



Pack Health uses commercially reasonable measures to secure your personal information from unauthorized access, use or disclosure. Nevertheless, no amount of security safeguard is guaranteed to be impenetrable, and we cannot guarantee the security of your data.



We may at times ask you to complete surveys about our Services or potential Services.  We use information from surveys to better understand the needs of our users and to gather information about health care trends and issues.  We generally do not ask for Personal Information in surveys.  If we do request contact information for follow-up, you may decline to provide such information.  Personal Information that is provided by survey respondents is shared only with those people who need to see it to respond to the question or request, with third parties who perform data management services for us, or as otherwise provided herein.  Third-party service providers assisting us with surveys are required to comply with this Privacy Notice.



Pack Health may occasionally update this Notice from time to time. The date this Privacy Notice was last updated will be reflected at the top of the Privacy Notice. Pack Health encourages you to review this Privacy Notice periodically so that you are informed of how Pack Health is protecting your information. Where changes to this Privacy Notice are material we will alert you with a banner on our website. Use of our Services or the Website following a change in the Privacy Notice indicates your consent to the revised Privacy Notice.



The Pack Health Website may contain links to other websites (“Linked Sites”). The Linked Sites are not under the control of Pack Health and Pack Health is not responsible for the privacy practices or contents of any Linked Site, including without limitation any link contained in a Linked Site, or any changes or updates to a Linked Site. Pack Health is providing these links to you only as a convenience, and the inclusion of any link does not imply endorsement by Pack Health of the Linked Site or any association with its operators.



We do not knowingly collect Personal Information from children under the age of thirteen (13) without parental consent.  If you are a child under 13 years of age, you are not permitted to use our Services without your parent’s prior written consent and should not send any information about yourself to us.

In the event that we become aware that we have collected Personal Information from any child, we will dispose of that information.  If you are a parent or guardian and you believe that your child under the age of 13 has provided us with information without your consent, please contact us using one of the methods set forth the end of this Privacy Notice, and we will take reasonable steps to ensure that such information is deleted from our files.



Under California Civil Code Section 1798.83, California customers are entitled to request information relating to whether a business has disclosed personal information to any third parties for their direct marketing purposes.  Pack Health will not sell your personal information to third parties for their direct marketing purposes without your consent and will only transfer or share your Personal Information as stated in this Privacy Notice.  California customers who wish to request further information about our compliance with this statute or who have questions more generally about our Privacy Notice and our privacy commitments to our customers should not hesitate to contact us, as provided below.



We provide you with the opportunity to opt-out of receiving any future communications from us and our business partners at any time (provided that you cannot opt out of receiving communications directly related to your account with us, but you may have the right to specify the method of such communications). If you want to remove your Personal Information from our database and not receive future communications or Services or if you want to change or update your  Personal Information, please contact:

Colin Durham
Privacy Officer, Pack Health

By U.S. Mail:

Pack Health, LLC
c/o Colin Durham, Privacy Officer
110 12th Street North
Birmingham, AL 35203